Privacy Policy

Last updated: November 9, 2025

1. Who we are

This Privacy Policy explains how Way To Vacay (“Way To Vacay”, “we”, “us”, or “our”) collects, uses, discloses, and protects your personal information when you visit www.waytovacay.ca or contact us about planning a trip.

Way To Vacay is based in Calgary, Alberta, Canada.

If you have any questions about this policy, you can contact us by email: mar@waytovacay.ca

2. Scope of this Privacy Policy

This policy applies to:

  • Visitors to our website www.waytovacay.ca
  • People who contact us by using our online forms, email, phone, or social media
  • Prospective or existing clients who request trip planning or travel advisory services

By using our website or providing your personal information, you agree to the practices described in this Privacy Policy.

3. Personal information we collect

3.1 Information you provide directly

When you use the contact / “Book Now” form or otherwise reach out to us, we may collect:

  • Contact details
    • First name and last name
    • Email address
    • Phone number
  • Trip and guest details
    • Number of adults and children
    • Ideal trip length
    • Trip type (for example: family, couple, group, corporate, honeymoon, wellness, adventure)
    • Desired or preferred destination (for example: Europe, Asia, Caribbean, etc.)
    • Your vacation interests and preferences (for example: relaxing, food and wine, adventure, history, cultural immersion, shopping, nature, wellness and spa)
    • Estimated budget
  • Communication preferences
    • Preferred way for us to contact you (email, phone, in person meeting if applicable)
  • Other information you choose to share
    • Additional details you include in messages or conversations
    • Any documents or information you voluntarily provide to help us plan your trip

If you contact us directly by email, phone, or social media, we will collect the information included in that communication such as your name, handle, contact details, and the content of your message.

3.2 Information collected automatically

When you visit our website, we may automatically collect:

  • Device and browser information
  • IP address and approximate location
  • Pages viewed, links clicked, and time spent on the site
  • Referring URL or source (for example, which website or ad you came from)

This type of information helps us understand how visitors use our website and improve the user experience. It is typically collected using cookies and similar technologies (see section 5 below).

4. How we use your information

We use your personal information for the following purposes:

  1. To respond to your inquiries and provide our services
    • Reviewing your trip request and preferences
    • Contacting you to discuss your dream vacation and options
    • Preparing and presenting custom itineraries and proposals
    • Communicating with you before, during, and after your trip
  2. To manage and improve our business
    • Operating, maintaining, and improving our website and services
    • Understanding how visitors use our site and where they come from
    • Enhancing our travel offerings, partnerships, and client experience
  3. To send you communications
    • Responding to your questions and requests
    • Sending service-related updates about your inquiry or trip
    • With your consent, sending you relevant news, travel inspiration, or updates about our services (you can opt out at any time)
  4. To comply with legal obligations and protect our rights
    • Meeting legal and regulatory requirements
    • Responding to lawful requests by public authorities
    • Protecting our rights, property, and the safety of our clients and partners

If you are located in the European Economic Area (EEA) or the United Kingdom, we will only process your personal information where we have a lawful basis such as your consent, performance of a contract, compliance with legal obligations, or our legitimate interests (for example, improving our services).

5. Cookies and similar technologies

Our website may use cookies or similar technologies to:

  • Remember certain choices you make
  • Understand how visitors interact with the site
  • Improve performance and user experience

You can usually control cookies through your browser settings, including blocking or deleting them. Please note that disabling certain cookies may affect how our website functions.

If we use analytics or advertising cookies (such as Google Analytics or similar tools), they may collect information in an aggregated way to help us understand visitor behavior. Where required by law, we will seek your consent before using non-essential cookies.

6. How we share your information

We do not sell your personal information.

We may share your information in these limited situations:

  1. Service providers and partners
    We may share information with trusted third parties that help us provide our services, such as:
    • Technology and hosting providers
    • Email and communication platforms
    • Professional service providers (for example, accountants or legal advisors)
    • In some cases, travel suppliers, booking platforms, or local partners, where necessary to design and deliver your trip

These third parties are permitted to use your information only to perform services on our behalf and are required to protect it.

  1. Business transfers
    If we undergo a business transaction such as a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to confidentiality obligations.

  2. Legal and safety requirements
    We may disclose your information if required by law, regulation, or legal process, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

7. International transfers

Because travel planning often involves suppliers and partners located around the world, your personal information may be transferred to and processed in countries other than where you reside.

Where required, we take steps to ensure that such transfers are subject to appropriate safeguards so that your information remains protected in line with applicable privacy laws.

8. Data retention

We keep your personal information only for as long as it is reasonably necessary to:

  • Provide you with our services and manage our relationship with you
  • Meet any legal, accounting, or reporting requirements
  • Resolve disputes and enforce our agreements

When we no longer need your information, we will securely delete or anonymize it.

9. Your rights and choices

Depending on where you live and local laws, you may have some or all of the following rights:

  • Access – to request a copy of the personal information we hold about you
  • Correction – to ask us to correct or update inaccurate information
  • Deletion – to request that we delete your personal information, subject to legal exceptions
  • Restriction – to request limits on how we use your information
  • Objection – to object to certain types of processing, such as direct marketing
  • Withdraw consent – where our processing is based on your consent, you can withdraw it at any time

To exercise any of these rights, please contact us at mar@waytovacay.ca and we will respond in line with applicable law. We may need to verify your identity before responding to your request.

You can also opt out of marketing emails at any time by using the unsubscribe link in our messages or by contacting us directly.

10. How we protect your information

We use reasonable technical, organizational, and administrative safeguards to protect your personal information against unauthorized access, loss, misuse, or disclosure.

No method of transmission over the internet or method of electronic storage is completely secure, so we cannot guarantee absolute security. However, we continuously work to protect your data in a responsible way.

11. Third-party websites and social media

Our website may include links to third-party websites, services, or social media platforms. If you choose to visit those sites or interact with those platforms, their own privacy policies will apply to your use of their services.

We are not responsible for the privacy practices of third-party websites or services.

12. Children’s privacy

Our services and website are not directed to children under the age of 16, and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without appropriate consent, we will take steps to delete it.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make material changes, we will update the “Last updated” date at the top of this page, and may provide additional notice where required by law.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. How to contact us

If you have any questions, concerns, or requests about this Privacy Policy or our handling of your personal information, you can contact us at:

mar@waytovacay.ca